[ Blog originally posted on Accelerate Media Whiteboard. ]

“One of the most “simple” goals business owners have is to reduce their bounce rate. However, a goal as “simple” as decreasing bounce rate can be quite complicated. Overall, the business owner is really looking to increase engagement on site, and hopefully increase conversion rate. To do this, you need to know what to look for.

Most business owners become so familiar with their site, that they are blind to what outsiders first impressions are. Because of this, I have created a list of some of the most common reasons why people may be leaving your website too quickly.”  Continue reading on the a(m) blog here.